“Keyboard warrior in the streets,
67 weeks behind in timesheets.”
IKEA:
Step Buy Step
If Hotel California were written today, it’d be called Store IKEA. Infamous for its huge and confusing stores, once you walk in, you can never walk out. So we turned their biggest quirk (literally) into a promotion. More info >
Parkin:
Spots for Shops
When people say Dubai is just a soulless city-sized mall, they are half right. Because every public parking spot now has mall parking validation benefits, but for the little guy, the real soul of Dubai. More info >
Harley-Davidson:
The Midlife Check
The puns were overflowing in this one. With terms like exhaust pipes and my personal favorite – the highway to health, I don’t mind if they ship me to McCann Health (ok on second thought, maybe not). More info >
Testicular Cancer Society:
I See Balls
They say men never grow up, they just grow old. But if they don’t check their balls, they probably won’t grow old either. So we tapped into their (and my) inner-childish thoughts. Have I tried this lens on a real pair? That’s a secret I'll take to my grave. More info >
Astro:
National Day
[SPOILERS AHEAD] In Malaysia (where I’m from), the meaning of the colors of our flag was drilled into us since young: Red: Bravery, White: Purity, Blue: Unity, Yellow: The Monarchy. And when we grow up, we take it for granted. So I wanted to present it from someone who experiences colors viscerally, not visually.
Samsung:
You Deserve More
We spend more time with our phones than with our friends and loved ones. At least get one that understands you. Maybe not at HER levels (yet), but close enough.
McDonald’s:
First Bites
Honestly. Easiest. Script. Ever. With such a great track, the biggest struggle was typing out variations of ‘mmmmm’ ‘ooooo’ ‘aaaahhhh’ ‘sssss’ ‘hoooo’.
Nando’s:
The Magical Smoky PERi-PERi
It’s spicy, tangy, umami, with 100% natural ingredients. Words can’t describe that magical feeling on your taste buds... so I decided not to. Ok. This script is easier than McDonald’s, except the storyboard descriptions.
Astro:
Sports Pack
With so much sports content on Astro, our commentators could go on all day from event to tournament to friendly to match, still here? Ok, to qualifying to deuce to sprint to playoffs to everything under the sun and floodlights.
Astro:
Platinum Pack, All in One
One, one, one, one, wan, one one one, wan, one one one, wan, one one one, wan, one one one, wan, one one one, wan, one one one, wan, one one one, wan, one one one, wan, one one one, wan, one one one, wan, one one one.